Privacy Policy

1. Information We Collect

Information You Provide: such as your name, email address, mailing address, telephone number, and ZIP code, when you subscribe to our email list, submit a contact form, or otherwise voluntarily provide information to us.

Information Collected Automatically: such as your IP address, browser and device type, operating system, referring and exit pages, pages viewed, and the date and time of your visit. We collect this information through cookies, web beacons, the Meta (Facebook) Pixel, analytics services, and similar tracking technologies, as described in Section 4 below.

Information from Social Media Platforms: If you interact with our social media channels, including the WeatherSafeHome.com Facebook and Instagram pages, we may receive information made available to us by that platform, consistent with your privacy settings and that platform’s own policies.

2. How We Use Your Information

We use the information we collect to: operate, maintain, and improve the Site; respond to your inquiries; send communications you request and, if you opt in, marketing emails; develop and distribute a list of recommended home-safety and weather-preparedness products, including through Amazon affiliate links; measure and improve the effectiveness of our advertising, including advertising on Facebook and Instagram.

3. Amazon Associates Program

As an Amazon Associate, WeatherSafeHome.com earns from qualifying purchases. WeatherSafeHome.com is a participant in the Amazon Services LLC Associates Program. When you click a link to Amazon.com from the Site, Amazon may set its own cookies and collect information about your visit and any resulting purchases in accordance with the Amazon.com Privacy Notice. WeatherSafeHome.com does not receive your Amazon payment, account, or order details — we receive only aggregated referral data used to calculate advertising fees.

4. Advertising, Cookies, and the Meta (Facebook) Pixel

We use the Meta (Facebook) Pixel and other Meta Business Tools on the Site. These tools allow information such as your IP address, browser and device data, and the pages and products you view to be collected and, where applicable, matched (in hashed form) to your Facebook or Instagram account, in order to: measure the performance of our Facebook and Instagram advertising; build custom and lookalike advertising audiences; and deliver interest-based (“retargeted”) advertisements to you on Facebook, Instagram, and their partner networks. This information is shared with Meta Platforms, Inc. and is subject to Meta’s Data Policy and, where applicable, the Meta Business Tools Terms.

You can review and adjust how Meta uses your information for advertising through your Meta Ad Preferences. We may also use one or more third-party website analytics services to understand how visitors find and use the Site; you can limit most analytics and advertising cookies through your browser’s cookie settings. You may limit interest-based advertising more broadly through the Digital Advertising Alliance and the Network Advertising Initiative. Because these are third-party and browser-level tools, opting out through one service will not automatically opt you out of all others, and clearing cookies, switching browsers, or using a new device may require you to opt out again.

5. How We Share Your Information

In addition to the advertising-related sharing described in Section 4, we share information with: (a) service providers who perform functions on our behalf, such as email delivery, website hosting, and analytics; (b) Amazon, when you click an Amazon affiliate link, as described in Section 3; (c) Meta Platforms, Inc. and our analytics providers, for advertising purposes, as described in Section 4; (d) law enforcement, regulators, or other parties when required by law, to protect the rights, property, or safety of WeatherSafeHome.com or others, or in connection with a merger, acquisition, or sale of assets; and (e) other parties with your consent.

6. Your Privacy Choices

Email Communications: You may opt out of marketing emails at any time by clicking “unsubscribe” at the bottom of any WeatherSafeHome.com email.

Access, Correction, and Deletion: You may request access to, correction of, or deletion of your personal information by contacting us at weathersafehome@gmail.com. We will respond within a reasonable time.

Advertising Opt-Outs: See Section 4 above for how to opt out of interest-based advertising through Meta Ad Preferences, your browser’s cookie settings, the Digital Advertising Alliance, and the Network Advertising Initiative.

Residents of Other States: Some states have their own privacy laws that may give residents additional rights regarding their personal information. If you believe such a law applies to you, please contact us at weathersafehome@gmail.com, and we will respond in accordance with applicable law.

7. Children’s Privacy

The Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete that information.

8. Data Retention and Security

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. We use reasonable administrative, technical, and physical safeguards to protect your information; however, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

9. Third-Party Links

The Site contains links to third-party sites, including Amazon.com and Meta’s platforms. WeatherSafeHome.com is not responsible for the privacy practices or content of any third-party site. We encourage you to review the privacy policies of any third-party site before providing your information.

10. International Users

The Site is intended for users located in the United States. If you access the Site from outside the United States, you consent to the transfer and processing of your information in the United States, which may have data protection laws different from those in your country.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The Effective Date at the top of this page reflects the date of the most recent revision. Material changes will be indicated by an updated Effective Date, and, where required by law, additional notice will be provided.

12. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at weathersafehome@gmail.com.